Do you include the company name when referring to your job title?
Consistency is the most important part of branding. It leads to familiarity which builds brand recognition. A simple and effective method is prefixing job titles everywhere they appear with the company name.
Note: This applies to all platforms, including LinkedIn, GitHub, X (Twitter), and others..
A job title on social media or other public place should always be:
- {{ COMPANY NAME }} {{ POSITION }} E.g. "SSW Software Engineer"
On LinkedIn you might put your title in 2 places (bio and job experience) In both places, you should use the correct format!
This is to maintain consistency across the company - the companies with strong branding have consistency!
❌ Figure: Bad example - Job title missing the company name
✅ Figure: Good example - Job title includes the company name and matches other employees
Note: Check out a cool way to use ChatGPT to extract profile info from all the users in your organization: https://x.com/sethhdaily/status/1747460874544324917?s=20
Following the above tweet, you can get a result like this:
<imageEmbed alt="Image" size="medium" showBorder={true} figurePrefix="good" figure="Good example - See how much branding is on people's GitHub profiles" src="/uploads/rules/prefix-job-title/excel-result.png" />