Do you use active language in your emails?

Last updated by Brady Stroud [SSW] 6 days ago.See history

Try to use the active voice of a verb wherever possible. For instance, 'We will process your order today', sounds better than 'Your order will be processed today'. The first sounds more personal, whereas the latter, especially when used frequently, sounds unnecessarily formal.

Figure: Bad Example - using the passive voice

Figure: Good Example - using the active voice

We open source. Powered by GitHub